As part of week 8’s task I had to explain what the opportunities Randox offers with an online site. I have to explain whether or not they can run an online business effectively or not. Randox is a website which offers a personal health screening service. They are provided with a sample of blood from their patients. With this small amount of blood the company performs scans to check if the patient sick. For example if the blood detects that if there is cancer in the patients system then it allows the disease to be detected early and allows treatment to begin early. With this possible it gives the patient better health.
However, there are many problems this form of health check. This is because most clients are not close to the Randox Company and therefore it is required for the patient’s blood sample to be sent to the company. For blood to be taken, patients require an experienced person. If the patient takes their own blood and they are not experienced then they could do harm to their own body. Another issue that stands is that how will the blood be transported to the company. If the blood is not sent securely then it could be damaged or even destroyed. It would also cost too much to send out medical staff from the company to take blood samples and bring them back to the company.
Even though there are problems yet within the company, these are problems which could be fixed easily. They could set up a program that if the patient wants to give a sample of blood then they could go to their local nurse or chemist. With their experience they could take the patients blood and send it to the Randox Company. This would be the cheapest solution to the problem they are obtaining.